Expired gift cards can be reactivated

Recent surveys have found that gift cards have become the most popular gift option, particularly the e-giftcards which sometimes provides instant access to the gift card that you have bought without waiting for the mail to arrive. However, unlike cash, gift cards do expire. While many operators now have no expiry date, some of your existing gift cards may have expired. Many don't realise that you can ask for the gift cards to be reactivated after they have expired. 

For Coles and related gift cards (eg Coles, Bunnings, Officeworks) you can just call 1300304990 or email them at support@giftcards.coles.com.au with your gift card number (don't provide the PIN). Some have said that their reactivation was within a few minutes of the email being sent. If it is a different brand such as WISH or Woolworths, you can do the same by calling 1300 10 1234 or email giftcard@woolworths.com.au. If you have experience with another brand, leave a comment for the benefit of others.